AI Insights · Timothy · January 2022
Top 5 News and Magazines Apps in the UK: Q4 2021 Performance Review
A detailed look at the performance of the top 5 News and Magazines apps in the UK during Q4 2021, focusing on weekly downloads, revenue, and active users.
In Q4 2021, the top 5 News and Magazines apps in the United Kingdom showed varied performance trends across weekly downloads, revenue, and active users. Here’s a detailed breakdown from Sensor Tower:
The Guardian - News & Sport experienced fluctuating weekly revenue, peaking at approximately $108.8K in late November. Weekly downloads ranged from 3.0K to 6.7K, with notable increases in December. Active users remained relatively stable, averaging around 170K throughout the quarter, with slight dips and peaks.
Readly Magazines & Newspapers saw consistent weekly revenue, ranging from $12.8K to $16.7K, peaking in early December. Downloads were relatively low, with a significant spike to 1.6K in the final week of December. Active users hovered around 17K, with minor fluctuations.
Medium had a varied revenue performance, peaking at $10.7K in the last week of December. Downloads showed a gradual increase, reaching 2.6K mid-December. Active users remained stable, averaging around 19K to 20K, with slight decreases in November.
The Times: UK & World News exhibited steady revenue growth, peaking at approximately $3.1K in the final week of December. Downloads saw a significant rise from 280 in mid-October to 818 in the last week of December. Active users showed an overall upward trend, peaking at around 27.2K in late November.
Financial Times: Business News showed consistent weekly revenue, with peaks reaching $3.7K in late November. Downloads ranged from 1.9K to 5.4K, with a notable peak in early October. Active users remained robust, averaging around 55K to 56K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.
